Reason #12,378 that the Dems should go with Obama
Scrivener April 1st, 2008
I’ve been reading the Avenue A | Razorfish Digital Outlook Report for 2008, and in the section on 10 digital media issues to watch for this year, Sara Baehr & Alyson Hyder point out that “The Web will be the most impactful and influential medium in the 2008 presidential race, not only for presidential hopefuls but for self-education and self-expression. Much like radio for Roosevelt and TV for JFK, the 2008 race for the White House will be determined by candidates’ abilities to connect with and galvanize supporters online. The internet has changed the political environment.” That seems to me right, and it seems to me that there can be little doubt about which of the three campaigns actually understands how to make use of the internet in effective ways.